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Big Bang was picked as the new faces of cellphone brand Cyon.

On November 9, as part of a marketing strategy, LG Electronics chose Kim Tae Hee, as well as Big Bang and Ahn Sung Ki as advertising models. Big Bang qualified as models due to their musical skills and attractive fashion, which fits Cyon’s high-tech skills and sense of design.

A new ad from Big Bang will come in mid-November, which will be reminiscent of a music video and will reveal the character and charms of a sophisticated video.

source: seoulfull
credit: Newsen

Big Bang, who is back and just released their 2nd full-length album 4 days ago, is also back as fashion icon this time.

Big Bang recently was in a studio in Seoul GangNam for the photoshoot for sports brand FILA. They have brought out the concept of chic and stylish, together with masculinity and individuality, for the photoshoot.

During the shooting, Big Bang donned caricature fashion items like shoes, hats and bags by FILA. There are also plans to release FILA Big Bang limited edition items to be released in mid-December.

One of the FILA staff said, “Even though Big Bang has been busy with their schedule, they took time out to do designs for our products, and were very professional during the CF shooting bringing out the concept and style for our products. At the same time, they also showcased their individuality during the photoshoot.”

This is their 2nd time modelling for FILA since 2007, and they have definitely become more professional and familiar with the shooting. The endorsed items together with the advertisement are set to be revealed in mid-December.

source: kbites